17 February 2018

Eidelsan

Today a post on the German film star postcards, produced during the late 1920s as promotion for 'Die trustfreie Eidelsan'. Margarine label Eidelsan was produced by Margarinewerk Eidelstedt of the Gebr. Fauser G.m.b.H. in Holstein. Hermann Fauser was a son of an agricultural administrator in the sugar beet and the wine growing industry and an independent broker for the oilseed industry. In 1926 he became the active partner of the four years previously founded margarine plant Eidelstedt in Hamburg. Only a few years later, he joined the company's management and was involved in the production of innovative new products for the firm that still exists and is now known as Vitaquell. The postcards in this post are all of the first film star series for Eidelsan, which consists of 80 cards. Was there a second series?

Heinrich George
Heinrich George. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 4. Photo: Marcus.

Lotte Lorring
Lotte Lorring. German postcard by Margarinewerk Eidelstedt Gebr. Fauser GmbH, Holstein. Serie 1, no. Bild 12. Photo: Marcus.

Albert Bassermann
Albert Bassermann. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 13. Photo: Transocean.

Alfred Abel
Alfred Abel. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 16. Photo: Marcus.

Oskar Sima
Oskar Sima. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 34. Photo: Marcus.

Dorothea Wieck
Dorothea Wieck. German postcard by Margarinewerk Eidelstedt Gebr. Fauser GmbH, Holstein. Serie 1, no. Bild 35. Photo: Marcus.

Siegfried Arno
Siegfried Arno. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 53. Photo: Marcus.

Ralph A. Roberts
Ralph Arthur Roberts. German postcard by Margarinewerk Eidelstedt Gebr. Fauser GmbH, Holstein. Serie 1, no. Bild 58. Photo: Marcus.

Mady Christians
Mady Christians. German postcard by Margarinewerk Eidelstedt Gebr. Fauser GmbH, Holstein. Serie 1, no. Bild 64. Photo: Marcus.

Hilde Wörner
Hilde Wörner. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 67. Photo: Transocean.

Fritz Kortner
Fritz Kortner. German postcard by Margarinewerk Eidelstedt Gebr. Fauser G.m.b.H., Holstein, Serie 1, no. Bild 68. Photo: Transocean.

Source: Vitaquell (German).

NB. 'La Collectionneuse', Marlène Pilaete, mailed (18 February 2018): "There was indeed a second Eidelsan series of 60 postcards, numbered from 81 to 140. They were blue-toned instead of being sepia-toned. I have several of them. Here is a link to the Eidelsan Ruth Hall postcard nr 130 in one my Encinémathèque galleries."

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